Gotcha! - Partner (Orange Israel) got us... once
The mobile operator Partners (running the Orange franchise in Israel) got us recently in a classic mobile phone "Gotcha" case. Exceeding your international data plan without you knowing it and then charging you an obscene amount of money. We did not argue, scream, or complain, just asked whether this really was the correct bill. "Yes" was the answer. Guess what? We switched to an operator that offered us a great international calling plan. I do not understand the business logic of pricing for Gotcha opportunities (remember, I have been a strategy consultant for 17 years). They got their money, they lost a lifetime client.





